Privacy Policy
This Privacy Policy explains the 宁 仙梅 when you use the 宁 仙梅's websites, games, mobile applications and other online products and services that incorporate this Policy (collectively "Our Services"), or when you otherwise interact with 宁 仙梅 , how 宁 仙梅 collects, uses and discloses information about you. To act as a data controller for your personal information for the purposes of the EU General Data Protection Regulation.
The company will provide additional notices in some cases (such as adding a statement to our service homepage, or sending you another notice). The company encourages you to review this privacy policy every time you access our services to learn about the latest methods of processing information by the company and to understand the ways to protect your personal privacy.
1. How We Collect Your Personal Data
We may collect information via our applications:
• We collect the following categories of your personal information and may sell it to third parties: identifiers, commercial information, internet or other electronic network activity information, geolocation data, and inferences drawn from these categories.
• Your basic information such as your name, email address and gender etc if you connect your account with these social networks.
• Data about your device, model number, location and operation system
• There is however a social media component for your convenience. It is completely optional and turned off by default. How it works You may choose to connect your Facebook, Twitter or Google Plus profile for sharing your in-game achievements with your friends and other players. We may collect information about you in a variety of ways.
• We may request to send you push notifications regarding your account or the Application. If you wish to opt-out from receiving these types of communications, you may turn them off in your device’s settings.
• User information from social networking sites including your name, your social network username, location, gender, birth date, email address, profile picture, image, and public data for contacts, if you connect your account to such social networks. This information may also include the contact information of anyone you invite to use and/or join the Application.
2. Use of information
We only collect, store and use your information if you have consented to it or, to the extent that it is necessary (i) for the performance of your agreement with us; (ii) to comply with our legal obligations; or (iii) for the purpose of our legitimate interests, including operating, evaluating and improving our global business. We have carefully balanced our legitimate business interests against your interests. Please contact us using the contact details provided below if you have questions on this balancing of interests.
We (or a third party data processor on our behalf) may collect, store and use information about you for the following purposes for the periods necessary to achieve such purposes:
1.Performance of Your Agreement with Us
①Provide our Services
②Provide and deliver the products and services you request, process transactions and send you related information
③Register you for an account on our Services and assist in the management of your account
④Register you for an account on our Services and assist in the management of your account
⑤Send you technical notices, updates, security alerts and support and administrative messages
⑥Process and deliver contest entries and rewards promoted by BNEI
2.Legitimate Interest
①For any purpose required or authorized for us to comply with our legal and regulatory obligations
②Monitor and analyze trends, usage and activities in connection with our Services
③Detect, investigate and/or prevent fraudulent, unauthorized or illegal activity
④Obtain parent or legal guardian verification
⑤Provide contextual in-Service advertisement
⑥Monitor, analyze and develop our brands on social media by using social media monitoring services
3.Consent
①Communicate with you about products, services, offers, promotions, rewards, and events offered by BNEI and others, and provide news, information and other marketing materials that we think will be of interest to you
②Link or combine your data with other Services and with information we get from other sources to analyze service and monetization trends, create profiles of categories of users, create new games and services, and perform other analytics
③Link or combine with information we get from our advertising partners to help understand your needs and provide you with better in-Service personalized ads; serve in-Service advertisements that might be of interest to you; monitor and analyze trends, usage and activities in connection with the advertisements and our Services; creating profiles of types of Service users by combining your data with information from advertising partners
④Creating profiles of types of users by combining your data with information from our advertising partners, providing the data to our group companies, ad agencies and ad platforms to target advertisements of our (and our group company) games and services to you outside of this service, and otherwise performing advertising analytics and performance metrics
⑤For any other purpose for which you provided the information.
3. sharing of your information
We may share information we collect for the following purposes:
Service Providers. With service providers that perform services on our behalf or enhance our Services, including hosting services, customer service, analytics services and to assist us in our marketing efforts;
Payment Processors. With third-party payment processors that process payments you make;
Advertising Partners. Advertisers, ad exchanges and other ad technology companies that require the data to select and serve our relevant advertisements to you and others, and assist us in our marketing efforts, including as described in the Online Advertising section below;
Affiliates. With our parent company, subsidiaries and other affiliates;
Professional Advisors. With professional advisors, such as lawyers, auditors, bankers and insurers, where necessary in the course of the professional services that they render to us;
Authorities and others. With law enforcement and public authorities, as we believe in good faith to be necessary or appropriate for the compliance and protection purposes described above;
Business Transferees. With acquirers and other relevant participants (and their advisors) in business transactions (or negotiations of or due diligence for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale or other disposition of all or any portion of the business or assets of, or equity interests in, Studio or our affiliates (including, in connection with a bankruptcy or similar proceedings); and
Your specified recipients. We may disclose personal information about an individual to certain other third parties or publicly with their consent or direction.
4. Age guidelines
Protecting children's privacy is extremely important to us. We also encourage parents and/or guardians to always take an active role in their child's online experience.
Our products are not intended for use by children under the age of 13 and we do not knowingly collect any personal information from children under the age of 13. If you are a resident of the European Economic Area (EEA) under the age of 16 or a minor is in your country of residence, please seek permission from your legal guardian to use or access our products. Additional age-based privacy information specific to California residents is set forth below in the Privacy Notice for California Residents. If you believe that we have inadvertently collected information about your child, please contact us (information below) so that we can promptly delete this information.
5. Data Protection Rights
You, and your legal guardian if you are a minor, have certain data protection rights under applicable law. Your rights under applicable law may include:
a) Access to the personal information we process about you as well as the right to data portability,
b) The right to have personal information corrected or erased,
c) The right to restrict the processing of your personal information
d) The right to withdraw your consent at any time for consent we have obtained from you, although this will not affect the lawfulness of the processing prior to the withdrawal.
e) You also have the right to object, at any time, to the processing of your personal information which is based on BNEI’s legitimate interests.
f) Where we process your personal information for direct marketing purposes, you have the right to object at any time to such processing, including for profiling purposes to the extent that it is related to direct marketing. If you object to processing for direct marketing purposes, we will no longer process your personal information for such purposes. In that case we may still send you transactional or relationship messages, but only about our ongoing business relations.
g) The right to not be discriminated against for exercising these rights.
To exercise these rights, you should make a request using our contact details set out below. If you are not satisfied with the way we handle your request, and your country of residence has a supervisory authority, you may lodge a complaint with such supervisory authority in your country of residence. We do not provide different levels of service if you exercise these rights. However, if you request that we delete or cease collecting information which is necessary to ensure adequate functioning of the Services, you may not be able to use all or some parts of our Services.
Storing and deleting data：
Personal information collected through the Services is being stored and deleted in compliance with privacy requirements. All data will be de-identified or deleted if no longer required for the purposes mentioned above, unless further retention is required by law.
6. Security
We takes appropriate and reasonable security and technical measures to protect your personal information from unauthorized access, loss, alteration, and misuse. Personal information collected by us is stored in secure operating environments that are not available to the public (i.e. locked rooms). However, no system is 100% secure (i.e. no Internet or email transmission is ever fully secure or error free). In particular, email or messaging sent to or from Customer Support may not be secure. Therefore you should take care in deciding what information you send to us. By using our services, you assume the risk.
7. Questions and complaints
For any inquiries, complaints, feedback or other matters related to personal information protection which arise while you use the Services, please contact the Data Protection Officer or the responsible department.
Data Protection Officer and Responsible Department
Department: Data Protection Part
Contact: Customer Service yuanyoukeji24@163.com
You also have the right to file a complaint with your local data protection authority, if you are not satisfied with the way we are processing your personal data.